Event Management

At Rock City Performers we are event management experts and we take pride in making your job as easy as possible. We can be part of as much or as little of your events as you wish. Whatever partnership we have together, you can always be sure that we will stick by your side and help you every step of the way… We take care of all the detail, as well as the behind the scenes logistics, ensuring you can mingle with your delegates and enjoy watching all your hard work come together. It doesn’t matter which stage of the event planning process you are at, we can always assist you. To stage the most successful events we always find it helps our clients and us if we get involved right at the very beginning (always a good place to start!). We want to get right under the skin of your organisation so we fully comprehend the requirement for the events you would like to stage! Equally if you need an extra pair of hands and are running out of time, Penguins can step in and help ease your workload. We will produce a seamless event, making you look great because at Penguins, event management is what we do!.

Event management is the application of project management to the creation and development of large scale events such as festivals, conferences, ceremonies, formal parties, concerts, or conventions. It involves studying the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually launching the event.^[1]

The process of planning and co-ordinating the event is usually referred to as event planning and can include budgeting, scheduling, site selection, acquiring necessary permits, coordinating transportation and parking, arranging for speakers or entertainers, arranging decor, event security, catering and emergency plans.

The events industry now includes events of all sizes from the Olympics down to business breakfast meetings. Many industries, charitable organizations, and interest groups hold events in order to market themselves, build business relationships, raise money or celebrate achievement.